Rates
Pricing guidance for market intelligence work
Fees reflect store count, category complexity, and whether the engagement is a single brief or a full quarterly cycle. Figures below are informational starting points—not checkout prices.
| Engagement | Starting point | What usually moves the fee |
|---|---|---|
| Quarterly Growth Monitoring | From 18,500,000 VND / quarter | Number of stores, visit frequency, mid-cycle check-ins |
| Retail Presence Audit | From 6,800,000 VND / wave | Store list length, photo documentation depth |
| Competitor Landscape Brief | From 9,200,000 VND / brief | Rival count, category breadth, extra field checks |
| Brand Health Consultation | 3,500,000 VND / session | Fixed for a 90-minute session with follow-up notes |
Estimate factors
Travel outside the agreed Hanoi coverage map, weekend market timing, or urgent turnaround within five business days may adjust the quote. Materials purchased during sample buys are billed at cost when you request them.
Deposits
Recurring monitoring and multi-store audits typically require a 40% deposit to reserve field days. Consultations are payable before the session.